Shopify / Speed / Conversion

Traffic is a commodity. Conversion isn't.

One in ten stores I scanned had a live Meta ad sending clicks to a dead page, a sold-out product, or another dead end. Most are quieter: slow mobile pages, apps nobody needs, checkout friction.

Book a 20-min store review

A store counts if at least one active Meta ad, not counting catalogue ads, sends clicks to a dead page, a homepage redirect, a product sold out in every variant, an empty collection, or a password page.

The method

I find the leak before I pitch the fix.

Most Shopify freelancers send you a portfolio. I'd rather show you what's costing you money on your own store, with the evidence on screen.

That means the things you can't see from the admin: ads pointing at sold-out or deleted products, mobile pages that stall before anyone can tap, apps loading scripts on pages that don't need them, checkout steps that add friction for no reason. If your store is in good shape, I'll tell you that too.

Matej Miklos
Matej Miklos / Ecomsmith

03 Services

What I fix

01 / Conversion

Conversion fixes

From $1,200

Not a testing program. Under roughly $1.5M in revenue you don't have the traffic to reach significance on an A/B test, and anyone selling you one is selling you noise. Instead: an audit of the paths your paid traffic actually takes, then the changes known to work.

  • Ad-to-page message match
  • Cart and checkout friction
  • Mobile product page layout
  • Email capture that doesn't fight the buyer

02 / Speed

Speed optimization

From $900

Every second of delay on mobile costs conversions, and Shopify themes pile up slow app scripts, oversized images, and render-blocking code nobody cleans up. You get a before/after PageSpeed and Core Web Vitals report.

  • App script audit
  • Image and font delivery
  • Lazy loading
  • Critical CSS
  • Third-party tag cleanup

03 / Build

Theme features

From $600 per project

The thing your theme can't do, built into the theme instead of bolted on with another $40/mo app you'll forget you're paying for.

  • Metafields and metaobjects
  • Variant-dependent logic
  • Bundle builders
  • Custom cart upsells
  • Post-purchase surfaces

Also available for ongoing Shopify dev and retainer work. If it's Liquid, it's in scope.

Workflow / 04 steps

No mystery in the middle.

  1. 01

    Call

    20 minutes. I look at your store before we talk, so the call starts with findings, not questions. You leave with the top issues whether or not we work together.

  2. 02

    Scope

    A written list of what's costing you money, ranked by impact, with a fixed price and delivery date for each fix. No hourly estimates.

  3. 03

    Build

    Work happens on a duplicate theme. Your live store is never broken while I'm in it.

  4. 04

    Handover

    Before/after numbers where the work produces them. Documentation for anything custom so your next developer isn't guessing.

Cal / Schedule

Book a store review.

Pick a slot and drop your store URL. I'll have looked at it before we talk, so we can spend the 20 minutes on what I found.

Booking shares your name, email and store URL with me through Cal.com. See the privacy notice.